Interactive Voice Response (IVR)

Last updated 31/07/2025

Interactive Voice Response (IVR) is an automated phone system technology that allows callers to interact with a company’s services through pre-recorded messages and menu options, often using voice commands or keypad inputs. It streamlines customer service by routing calls to the right department or providing self-service options. IVR systems enhance efficiency, reduce wait times, and improve customer experiences. IVR is not an AI technology.

Related terms

Time to Level Up Your Digital Presence? Get in Touch!

Discover how top brands optimise their strategy. Get your '5-Step Brand Strength Check Self-Audit' and identify what to fix in the next 30 days for success.

Fill out your details and I'll send you over your copy.